Junior Cho promoted to Country Head for Zurich Malaysia

In this country leadership role, Junior will oversee Zurich’s businesses in Malaysia, ensuring strategies and foundations are in place to enhance the customer journey and drive sustainable growth. Zurich Malaysia operates four business lines namely life insurance, general insurance, family takaful and general takaful. Being the only multinational corporation that holds all four insurance and takaful licenses, Zurich Malaysia offers a broad range of insurance and takaful solutions under one brand to ensure that customers have comprehensive and bespoke coverage based on their personal needs.

Junior will also continue on as Zurich General Insurance Malaysia Berhad’s Chief Executive Officer, a position he assumed on 15 July 2019 after having been with the company for three (3) years. He initially joined Zurich as Head of Market Management across General Insurance and General Takaful.

Throughout his tenure Junior has played a critical role in growing Zurich Malaysia’s general business segment by delivering on strategic business propositions, enhancing distribution channels through partnerships and embracing digitisation to better serve customers and agents.

A veteran of the industry, Junior has 30 years of experience in the insurance and financial services sector. He has held several senior management roles in business strategy, sales, marketing, distribution, customer management, operations and technology, including overseeing regional operations.

Junior is a Bachelor of Science in Mechanical Engineering graduate from Columbia University, New York. His career began in Accenture’s New York office before joining the insurance industry.